PrudenceKay

Prudence Rufus

BOKEH SUMMIT 2025 CLASSES

Title: Profit like a Pro: Capturing hidden cash in your business
Session Type: Lecture
Description: Many photographers unknowingly miss out on valuable tax deductions, better pricing strategies, and smarter business structures that could put thousands back in their pockets. Prudence reveals the most common money mistakes photographers make and practical, easy-to-implement fixes that lead to higher profits, lower taxes, and long-term financial success.

About Prudence Rufus: 

Running a photography business is more than capturing stunning images—it’s about making sure your finances are just as picture-perfect as your work. That’s where Prudence, founder of Master Your Mint, comes in. She helps photographers, freelancers, and creative entrepreneurs ditch the financial overwhelm and build a business that thrives.

With her expertise in tax strategy, bookkeeping, and financial coaching, Prudence simplifies the numbers so you can focus on what you love—shooting, editing, and delivering amazing client experiences. She’s not just another financial pro; she understands the unique challenges of the photography industry, from seasonal income fluctuations to deducting that brand-new lens.

Her approach is practical, relatable, and tailored for creatives. Whether it’s understanding tax write-offs, setting profitable pricing, or getting clear on your cash flow, Prudence gives you the tools to make confident money moves—so you can spend less time stressing over spreadsheets and more time behind the lens.